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End-to-End SEM & SEO Campaign Management
Client:
Discrete Logix (IT & Software Solutions)
Project type
Performance Marketing & Search Optimization
Services
SEM (Google Ads) · SEO · Email Marketing · Analytics
Challenge:
Weak digital presence and inconsistent lead generation through search.
Solution:
- Designed and managed SEM campaigns (Google Ads, retargeting, display).
- Executed SEO strategies including keyword optimization and link building.
- Integrated email and social channels for lead nurturing.
Results:
- Increased qualified leads by 50% in 3 months.
- Improved rankings for competitive IT keywords.
- Delivered sustainable SEO framework for ongoing growth.
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