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SaaS Product Launch & Positioning
Client:
Quant Data Solutions (AI/Data SaaS)
Project type
Go-to-Market Strategy & Brand Launch
Services
Core Services Used: Market Research · GTM Planning · LinkedIn Campaigns · Pitch Deck Development
Challenge:
The product lacked visibility and a clear go-to-market plan before launch.
Solution:
- Conducted market and competitor analysis.
- Developed a GTM strategy with defined buyer personas.
- Created launch content and managed LinkedIn campaigns.
Results:
- Successful launch with strong positioning.
- Generated qualified B2B leads through LinkedIn.
- Established authority as an AI/data SaaS player.
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